Jo-Ann Fabric and Craft Stores and Designer Debbie Mumm
Announce Partnership for Storewide Program

Debbie Mumm® Collection for Jo-Ann Fabric and Craft Stores to Launch this Holiday Season.

Hudson, OH /Spokane, WA (November 1, 2007)
Jo-Ann Fabric and Craft Stores and renowned Artist and Author Debbie Mumm announced today a product partnership set to formally launch in stores November 1, 2007. Debbie Mumm 's distinctive artwork and designs will be featured on hundreds of products including fabric, ceramics, partyware, kitchen textiles, yarn, and seasonal goods. These exclusive products by Debbie Mumm will be featured in all Jo-Ann Stores.

Travis Smith, executive vice president, merchandising and marketing of Jo-Ann Stores, Inc., called the partnership "a perfect match." "Debbie has a twenty year history of success with her designs for fabric, ceramics, scrapbooking, quilting, and seasonal products—all of which are important in the Jo-Ann Stores product mix," Smith stated. "And, our Web site statistics show that Debbie Mumm is the most searched designer on Joann.com, letting us know that customers are looking to us for Debbie's designs.

"I've been dreaming of an opportunity to have a meaningful assortment of products featuring my design collections in one place," Debbie Mumm stated. "When we surveyed visitors to my Web site, we discovered that Jo-Ann Fabric and Craft Stores was our customers' favorite place to shop. So working with Jo-Ann really is a great match."

Debbie Mumm is particularly well-known for her holiday product lines, so a holiday season launch was planned for the program. This year's holiday line-up includes collections featuring playful penguins, a family of friendly snowmen, whimsical woodland creatures, and a village of holiday-decorated homes.

The Debbie Mumm Collection® for Jo-Ann Fabric and Craft Stores will include a broad range of everyday products including fabric and craft supplies as well as seasonal product assortments. Mumm will actively inform customers with how-to seminars and projects at the stores as well as by contributing projects to Joann.com.

About Jo-Ann Stores

Jo-Ann Stores, Inc. (NYSE: JAS) the nation's largest fabric and craft retailer with locations in 47 states, was founded in 1943 as a single retail store. Today, nearly 800

Jo-Ann Fabric and Craft Stores across the country provide Americans with creative inspiration. For additional information, visit Joann.com.

About Debbie Mumm

Founded in 1986 and headquartered in Spokane , Wash. , Debbie Mumm created her company to express her creativity and to share her love of design with others in the spirit of friendship. As creative director and CEO, Debbie heads an organization with a highly successful licensing program that has generated over half a billion dollars in retail sales. In addition, Mumm is the author of more than fifty quilting, craft, and home decorating books that have combined sales of over two and a half million copies. Debbie Mumm ® has been recognized as a Top Ten Art License for seven years.

Contacts:

Lindsey von Busch, LvB Public Relations, lindsey575 @ aol.com (732) 288-0629

Lisa Greb, Jo-Ann Fabric and Craft Stores, Lisa.Greb @ jo-annstores.com (330) 463-3442

Carolyn Ogden , Debbie Mumm, Inc., cogden @ debbiemumm.com (509) 466-3572 Ext 24