Debbie Mumm® — A Brand on the Move
A successful design, licensing, and publishing company and a powerful lifestyle brand.
- $650 Million in retail sales
- Top Ten Art Licensor with over 20 years of brand equity
- 2.5 Million books sold
- 36 Million Yards (almost 21,000 miles!) of fabric sold worldwide.
- Seven Appearances on QVC during the last ten years
- Other TV/Media Experience— Commercials, "How To" video, media tours, satellite remotes, print and radio interviews, HGTV's Simply Quilts
- 1 Million Visitors annually to debbiemumm.com
- International Celebrity Appearances—Brazil, Australia, and Japan
- Keynote Speaker at national craft events
Unprecedented Presence in Craft Marketplace in 2008, 2009, and 2010
Successful Storewide Debbie Mumm® Program for Jo-Ann Stores
Launched in fall 2007, this three-year, storewide, program features exclusive Debbie Mumm® designs in fabric, home décor, tabletop, kitchen, holiday decor, scrapbooking, and craft items.
Jo-Ann Stores CEO Darrell Webb recently told financial reporters that the Debbie Mumm product line is "doing extraordinarily well for us." - Debbie Mumm debuts four new seasonal collections each year alongside a daily presence in everyday product lines.
- The Debbie Mumm® for Jo-Ann Stores program is supported by a significant media and marketing campaign including millions of direct mail pieces and Sunday newspaper inserts.
- Debbie Mumm was selected by Jo-Ann for this program because she is the most searched designer on their website.
Jo-Ann Stores, Inc. is the country's largest fabric retailer, with sales of nearly $2 billion, 851 fabric stores in 48 states, and an estimated 6 percent of the $29 billion retail fabric and craft supplies market.
Author of over 50 Books
Debbie Mumm is the author of over fifty quilting, craft, and decorating books and illustrator for many more cookbooks and gift books.
- Debbie's current books are published by Leisure Arts, one of the world’s largest publishers and distributors of lifestyle and instructional publications.
- Two new titles in 2008—Colors from Nature, a collection of nature-inspired quilting and craft projects and Cuddle Quilts for Little Girls and Boys, quick and easy quilt and craft projects to decorate nurseries and children's rooms.
International Celebrity
Debbie keeps in touch with her huge international fan base through her blog, website, magazine articles, and personal appearances.
Recent Appearances:
- Craft and Hobby Association (CHA) Winter Trade Show (Feb. 2008)
- American Quilter's Society 2006 Quilt Exposition
- Celebrity host of two quilting cruises (2005 and 2006).
- Rio Quilt Show in Rio De Janeiro, Brazil (2005)
- Stitches and Crafts Show in Sydney Australia (2005
- 2005 McCall's Quilting Symposium
- 2005 Martha Pullen Quilt Academy
Role Model for a Creative and Friendly Lifestyle
- Guest columnist for Country Register bi-monthly publications and countryregister.com (2003-present)
- Guest columnist for Country Marketplace, Decorating with Paint, Decorating Ideas, and Country Decorating Ideas
- Featured in numerous magazine articles nationally and internationally-- representative list of publications at www.debbiemumm.com/AboutUs/MediaAndEvents.aspx
- Debbiemumm.com averages nearly 1 Million visits annually
- Subscriber list of nearly 50,000 visitors shows a phenomenal loyalty
- Debbie's Blog averages 15,000 page views monthly
- Big collector's after-market on Debbie Mumm products—622 auction items on eBay this week
